Jeff Waldman

Similar Projects

• Swings: The Coca Cola Campaign

  In 2012 I collaborated with with Coca Cola for an international ad campaign. We filmed in Buenos Aires, hanging swings around the city. The aim of the campaign is to showcase real people from around the world who perform “Random Acts of Kindness.” It was directed by Henry Alex Rubin, who directed the Oscar nominated (Best Documentary) Murderball, and […]

• Forever Stamp

  A pen, pre-stamped envelopes, blank Mother’s Day cards, and small, glossy pictures of flowers. That was the inventory of each kiosk that we made, which we then installed on the San Francisco streets– each one placed next to a USPS mail box. Reminders of the price (“Free!”) and to, “Wish your Mom a happy Mother’s Day,” […]

• Swings: Bolivia

  In Bolivia we hung swings at homes for families, in plazas, and most unexpectedly, in dilapidated old swing set frames– none of which had swings when we found them. The project was filmed for what will eventually be a documentary and was funded via Kickstarter. [with Drew Hartley & Stacy Keck] Here’s a 15 min trial edit of […]

• Neighborhood Bookshelf

  After giving a newspaper stand a makeover and some wooden shelves it was installed on a San Francisco corner in order to test the viability of a free, non-curated, book exchange. Ideally, it remains cared for and in use, and like a community garden, fosters a sense of ownership and consideration,  reminding the anonymous city dweller that […]

• Swings: San Francisco

  We spent one Saturday wandering San Francisco with a backpack of rope and wood planks, installing swings and goading passersby into trying them out. It was an immensely positive experience with tremendous feedback that has completely shaped my approach to interactive and public installations. [with Jarrett Klein and Bob Wall]  

• TEDx Brisbane

  I was asked to speak at the 2011 TEDx Brisbane on my swing project. [To learn more about TED Talks, go here] Having just returned five days prior from a month of hanging swings in Bolivia, I focused most of my seventeen minute talk on that recent adventure and then wrapped it up by showing five minutes […]

• 101 Facts You Can’t Prove Aren’t Not True

  Fake trivia books planted in book stores which spawned real demand and brought the title to #1 Best Seller status in a tiny corner of Amazon. Ironically many of the book stores they were planted in now sell the book legitimately. Available for purchase on Amazon.  A followup book is also available for purchase. It’s […]

• Swings: Bolivia – Kickstarter Proposal

  Following a very successful installation in Los Angeles, Andrew Hartley and I sought funding via Kickstarter to spend a month in Bolivia hanging swings and documenting the process. We reached our funding goal very quickly and the trip was a victory by any measure. Work on the documentary is ongoing.

• Doors

  Tiny doors installed into the recesses and alleys, meant to arouse a sense of wonder and mystery and to heighten the awareness of passersby, so they might examine their surroundings a little more intently. The doors were made by me, my friends, and by artists around the country, including an entire sculpture class at Yale, courtesy […]

• Swings: Latin America

  I collaborated with Coca Cola to create a one day event community throughout Latin America. Simultaneous events were hosted in cities in El Salvador, Costa Rica, Colombia, Ecuador, Honduras, Panama, Nicaragua, Guatemala, Dominican Republic and Mexico. Billed as a day of bonding, food, music, swing materials and professional instruction were provided to the community so that […]